Category: Social Media

500 Channels and Nothing On – The Death of Traditional TV Programming!

jpjameson
Feb 22 |04:00

So there I was… Up late at night.  My usual insomniatic self. On this particular occasion I was waiting for my mind to reach complete exhaustion so that I could fall asleep.

It was nearly two years ago that I was laying on the couch in my apartment watching TV. It was a little after 2am. 

As I jumped from channel to channel, I really started to get angry.  I was paying more than $100 a month for cable TV, and I was not able to find anything on that was worth watching. 

It was at that moment that I decided to become an early adopter of what I believe to be the future of online entertainment /edutainment, and the death of traditional television.

The next day I packed up my cable box and dropped it off at the cable company.  Read More…

 

Google Wave – Reshaping the foundation of online communication?

jpjameson
Nov 17 |05:24

What is Google Wave?
As defined by Google…

“Google Wave is an online tool for real-time communication and collaboration. A wave can be both a conversation
and a document where people can discuss and work together using richly formatted text, photos, videos, maps, and more.”

Watch the video here…

This Google project is in the early development stage and is available by invitation only.  This project is going to be open source which exponentially magnifies its potential.

If you have an account and have feedback on your experience please post your thoughts.

I will post more as I dig deeper into Google Wave myself.

Cheers!

Jesse

 

The Flash Mob Pattern Interrupt…

jpjameson
Aug 29 |11:21

Have you ever seen a flash mob? Color me clueless, but until a day ago I had never heard of the concept.

I was watching a television series called Weeds about a widowed suburban mother up to her eyeballs in illegal activity.

Anyway, near the end of an episode she is sitting in a plaza somewhere in Southern California befuddled by all the crap that has just rained down on her, when all of the sudden the hip sounds of Michael Franti’s song “Say Hey” filled the air. One by one and then a few at a time people start a choreographed dance routine to the music.

Now I once saw a YouTube video of a group performance in Grand Central Station where about 100 people simple froze in their tracks for about a minute that was designed to appear spontaneous but was obviously well orchestrated, however I never knew that there was an actual name for these performances or that they have been going on for years.

Before I go on, have a look at the clip I am referring to from the TV series…

Ok, now that you have seen the clip, you may recall that a guy referred to them as a flash mob.

I had to look this up to see what this was all about. As it turns out this is a growing phenomenon that goes back a few years.

The titled of this blog post is The Flash Mob Pattern Interrupt because that is exactly what these events do. We are so caught up in our daily routine that experiencing something so absurd totally and completely interrupts our pattern even if only for few minutes.

Here are a few more flash mob videos that I have found. Enjoy! And while your watching… watch the faces of some of the people in the crowd.

Here is another good one.

 

Social Media websites have a loud voice and Google is listening!

jpjameson
Aug 5 |15:16

Recently I coined the term Tribalpreneur.

The idea came to me on a bike ride.

I was thinking to myself that many of the people who consider themselves to be an entrepreneur are ONLY focused on how can they sell more of a product or service, and who they can find to buy from them.

And too many would be entrepreneurs just have an all around air about them that says… “How can I get more for ME?”

This is why many new businesses fail.

Most new startups are focusing on building a customer base around their offering when they should be focused on building an offering around a group of people that share a common interest “A Tribe”. Determine the needs of the tribe by listening and asking questions, and then serve them quality solutions.

For the most part marketing has been a one way conversation. Blah Blah Blah in your face until you buy something. This is all changing with Social Media. If your marketing does not include the voice of the Tribe, you are on your way out. Period! Now before I digress into a rant the purpose of this post is to share a few observations about SEO and Google Indexing as it relates to the search term Tribalpreneur.

As of August 23rd, 2009 there was not a single content listing on Google for the term Tribalpreneur.

As of today there are more than 60.

Very seldom do you get to see clean Google search listings for a term that prior to two weeks ago, did not exist.

So it has been interesting to see which of the sites (where I have mentioned the term) are ranking at the top. In other words, which sites get all the Google love.

And since I have been checking it daily, I have also been able to see which listings were indexed the fastest.

And the top ten search listings for tribalpreneur on Google are…

1. Tribalpreneur | Facebook – At the very top is the facebook group that I created called tribalpreneur

2. Jesse Jameson on Twitter – Next is a digg.com digg from a blog post that I made on one of my other blogs at www.meetingwiththemasters.com

3. Tribalpreneur | Jesse Jameson’s Blog – Finally a site that I own… Its a comment listing on my own personal blog.

4. Jesse Jameson’s Blog – Another link to my blog

5. Search for “site:meetingwiththemasters.com” – Another Digg listing

6. What the heck is a Tribalpreneur? – Yet Another Digg Listing

7. Jessejameson.com – Jesse Jameson – Internet Marketing School - A Domaintools.com search listing on my blog domain

8. Jesse Jameson (Jesse_Jameson) on Twitter – A Twitter post from my twitter account that leads to my twitter profile

9. The Jesse Jameson Show on USTREAM: All things Marketing, Internet – My profile on Ustream

10. TwitPwr – Short URLs for Twitter with Analytics and user profile pages – My TwitPwr Profile

Now it is important to note that I have not attempted to do any search engine optimization.

All 60 plus listings are the result of mentioning the term in my profiles, creating a Facebook Group, writing a few blog posts, and sending a few tweets.

As you can see, the search engines are listening, and the Social Media websites have a very loud voice.

What do these results tell me? Well one of the gems is that the next time you launch a product, or do a promotion of any kins… Consider creating a Facebook Group about it.

Another is… Don’t discount the reach and SEO love of Digg.com

 

Facebook Connect – How will Internet Marketers use it’s potential?

jpjameson
Aug 3 |01:49

I must admit that Facebook Connect only hit my radar within the past month or so.  If by chance your not familiar with it, Facebook developed an API that other websites can use to allow site visitors to bring their Facebook profile with them, thus bypassing a lengthy signup process.  There are pro’s and cons to the technology for both the end user and the website owner.  I list a few in an article on my blog called…

Facebook Connected?

What Is Facebook Connect And What Can It Do For You?

Oddly enough I have not seen many, well make that any, Facebook Connect integrations into direct response internet marketing campaigns.  I do believe that this will change soon, as the potential is huge on three fronts.

1. Viral Exposure

2. Demographic Information

3. User Experience Customization

Over the next few weeks I will be writing a series of articles / post on the potential benefits of Facebook Connect and how it can be used by internet marketers.

Be sure to post a comment telling me 1. When did you first hear about Facebook Connect? 2. Have you yet used it to connect your Facebook profile to a another website? 3. Have you already, or do you have plans to add it to your own site?